Why we started christopher's

ONCE UPON A TIME, THOSE IN SEARCH OF A DELICIOUS SOFT DRINK - BE IT AT WEDDING, PARTY OR JUST SUNDAY LUNCH WITH FRIENDS – GOT PRETTY SHORT SHRIFT. WHILE THE DRINKERS COULD SIP AND SUP THEIR WAY THROUGH CHAMPAGNE, COCKTAILS, RED, WHITE AND ROSÉ, THE DRY (OR DRIVING) AMONGST US WERE RELEGATED TO THAT WELL-WORN TRIUMVIRATE OF STILL, SPARKLING OR ELDERFLOWER.

IT JUST DIDN’T SEEM FAIR.

IT OCCURRED TO US THAT THE SOLUTION MIGHT LIE WITH CORDIALS. SERIOUS CORDIALS, WITH FLAVOURS THAT THRILL AND DELIGHT. IF WE COULD CREATE SOME PROPER AND ORIGINAL ENGLISH CORDIALS - AS AUTHENTICALLY AS IN YOUR OWN KITCHEN - THEN THIS MIGHT JUST BE THE ANSWER TO THE NON-DRINKER’S PRAYERS. 

CORDIALS ARE SUCH VERY SPLENDID THINGS. BORN IN THE ITALIAN RENAISSANCE, THEY WERE ORIGINALLY CONCEIVED AS MEDICINES. THEIR NAME DERIVES FROM ‘COR’, THE LATIN WORD FOR HEART, AND LATER CAME TO MEAN SOMETHING THAT INVIGORATES.

WHICH IS EXACTLY WHAT CHRISTOPHER’S IS ALL ABOUT.

CORDIALS ARE, OF COURSE, IMMENSELY PRACTICAL TOO: THEY’RE INHERENTLY SMALLER AND MORE PORTABLE; THEY LAST INFINITELY LONGER AND, THE GREATEST BOON OF ALL, PEOPLE JUST HELP THEMSELVES. ALSO, RATHER THAN BEING STUCK WITH THE PRE-ORDAINED DILUTION LEVEL OF THE MANUFACTURERS, EVERYONE CAN EACH DILUTE TO JUST HOW THEY LIKE IT.

WE WANTED OUR CORDIALS TO BE A FULL-THROATED CELEBRATION OF THIS QUINTESSENTIALLY ENGLISH CLASSIC. NO CONCENTRATES, NO NEFARIOUS NASTIES. JUST PURE FRUIT JUICE, A JUDICIOUS MEASURE OF ORGANIC CANE SUGAR (NO SICKLY SWEETNESS HERE) AND CAREFULLY-CHOSEN, ORGANIC BOTANICALS.

WATER HAS NEVER HAD IT SO GOOD.

WE HAVE INVENTED CHRISTOPHER’S TO ENHANCE, ENLIVEN AND ENNOBLE WATER FOR THE HEALTH-DRIVEN, H2O-THIRSTY WORLD OF TODAY.

AND YET, WE WANTED SIMULTANEOUSLY TO RECALL A LOST, FIN DE SIÈCLE ENGLISH WORLD OF LAWNS, LONG NECKS AND CLASSICAL DRAUGHTMANSHIP; OF GOLDEN YOUTH, WHITE LINEN AND PINK PARASOLS; OF STOLEN MOMENTS, HONEY FOR TEA AND FRUIT FROM THE GARDEN ON THE BOIL IN THE KITCHEN.

WE WOULD LOVE TO HEAR WHAT YOU THINK.

PLEASE DO DROP US AN EMAIL.